"The other firms we talked to had more Ph.D.s than I've seen in academia. UpTop certainly had those credentials, and they had people who truly understood the discipline. But, what we liked about UpTop was that they balanced those credentials with practicality. We weren't just spinning our wheels talking about theory and user behavior constantly. They balanced theory with practical application in our industry. We found that valuable, and it distinguished them from the others."
Chief Technical Officer, vXchnge